If you've spent any time on YouTube lately, chances are you've encountered ads for Dream Games' Royal Match. The endless adventures and near-death experiences of King Robert have skyrocketed this match-three game's popularity. Now, its successor, Royal Kingdom, is taking a fresh approach with a star-studded celebrity advertising campaign.
While celebrity endorsements are not new, Dream Games is covering all bases with their latest ads. From LeBron James using his reading time to sneak in a session of Royal Kingdom, to Kevin Hart enlisting an entire acting school to cover his roles so he can play more, the campaign is broad and engaging.
Royal Kingdom follows in the footsteps of the highly successful Royal Match, aiming to attract players beyond the traditional match-three audience. Dream Games' strategy, though not yet on the scale of giants like King and their blockbuster Candy Crush, is making a significant impact on the mobile gaming scene. Unlike other celebrity crossovers, such as Supercell's Clashamania with the WWE, which focus on specific niches, Dream Games is casting a wider net with their celebrity endorsements.
In Türkiye, Royal Kingdom and Royal Match are currently the top success stories in the gaming industry. Beyond business, the game's WiFi-free gameplay and other features have resonated with players worldwide.
If Royal Kingdom doesn't challenge you enough, don't worry. We've put together a curated list of the top 25 best puzzle games available on iOS and Android, ensuring there's something to test your skills no matter how seasoned you are.
